Experience
Senior Product Designer
2U / 2019 - Present
- Increased free trial conversion rate by 20% by leading cross functional workshops and designing Optimizely experiments
- Created data driven content and messaging experiments by launching and analyzing a survey and unmoderated card sort
- Fostering inclusive design system contribution process by leading weekly office hours and offering guidance as needed for designers
Interactive Designer
edX, MIT / 2015 - 2019
Web Designer
HubSpot / January 2015 – June 2015
Collaborated on design and led production of annual Year In Review magazine, website, and social media assets
Worked with UX Designer to develop content and design strategy for a website for HubSpot’s 15,000-customer milestone celebration; worked with video editor on shots and angles for the celebration video; copywriting for the website
Designed a directory structure for archiving and storing projects and brand assets
Digital Production Designer
Mullen / May 2010 – December 2014
Design/production hybrid role including various projects such as apps, websites, infographics, and emails, storyboarding and animation of ads, and visual design for new business
Collaborated with developers, art directors, creative directors, and UX designers to build an award-winning, second-screen, parallax website for National Geographic Channel’s Killing Kennedy docudrama
Clients include National Geographic, JetBlue, American Greetings, Century21, US Cellular, MassMutual, and General Motors
Graphic Designer
Alias Solutions / 2008 – 2010
Web, print, and logo design; HTML and CSS coding; WordPress maintenance; e-commerce layout, production and maintenance
Graphic Designer
Merrow Sewing Machines / 2006 – 2007
Designed various print collateral in multiple languages for international markets such as China, Turkey, and South America
Freelance Designer
2006 – Present
Various email design and code, banner animations, web and print design, web development, and logo design
Recognitions
Four Silver Lions
Cannes Lions / 2014
Killing Kennedy / kennedyandoswald.com
Mullen for National Geographic Digital
Two Bronze Lions
Cannes Lions / 2014
Killing Kennedy / kennedyandoswald.com
Mullen for National Geographic Digital
Gold Pencil
OneShow Interactive / 2014
Killing Kennedy / kennedyandoswald.com
Mullen for National Geographic Digital
Interactive Nominee
The Emmys / 2013
Killing Lincoln / killinglincolnconspiracy.com
Mullen for National Geographic Digital
Education
BFA in Graphic Design & Letterform
University of Massachusetts, Dartmouth
Software
Photoshop
Flash
InDesign
Illustrator
HTML/CSS
JQuery
Omnigraffle
Microsoft Office
TextMate
Coda
Actionscript 3
Javascript
GitHub
Tower
InVision